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They are still 'finding' themselves, and finding their place in the world.
Although they are very different to younger ladies in attitude, all women are the same in some areas: grannies love being able to feel young, and being around men half their age makes them feel great.
If you help them accomplish this while they are around you then you'll have her return the favour to you in some way, and let's be honest, everyone wants to meet a woman over fifty because they have the experience and knowledge to know how to take care of their men.
The movie, 'Something's Gotta Give' showed the perils of an older man dating younger women, as Jack Nicholson's character is shown to be a caricature, dating younger partners to make himself feel relevant.
They will probably have more experience than you but don't feel intimidated, as a lack of confidence can be a real turn-off.
It's vital that you walk the walk, as women over 50 tend to be quite sure of themselves.